Earlier this year The Ohio State University and TechColumbus embarked on a new collaboration called Innovation Gateway, featuring a new commercialization model called “nail it and scale it.” The unique model employs a lean, structured business validation process that zeroes in on customer pain points to assess market need, while also systematically assessing cost targets and distribution channels for scale-up. Ultimately, the methodology offers the university the best possible chance of spinning out a high percentage of successful companies. In fact, the process is so unique that it has been described as “deep commercialization” rather than tech transfer.
In Nail It and Scale It: Ohio State’s Cutting-Edge Commercialization Model, a webinar scheduled for next Tuesday, August 20th, OSU vice president for technology commercialization Brian Cummings and Paul Ahlstrom, co-founder of Alta Ventures Mexico and vSpring Capital – and co-author of “Nail It Then Scale It,” will detail the nuts and bolts of the method and highlight Innovation Gateway’s fresh approach to IP commercialization. For complete details and to register, CLICK HERE.
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