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University Technology Marketing Boot Camp on DVD


By Jesse Schwartz
Published: December 6th, 2017

The University Technology Marketing Bootcamp, featuring a panel of expert technology marketers, is now available on DVD, on-demand video, and print transcript. In the four one-hour sessions that make up the Boot Camp series, our top-notch panelists lead you through the marketing process from disclosure assessment and how to pack a punch with your creative writing to budgeting, maximizing return on your marketing investment, and analyzing your results. The four sessions are:

  • Session One: Understanding Your Technology, Inventor and Market
  • Session Two: Marketing Writing Best Practices
  • Session Three: Marketing by Channel
  • Session Four: Content Strategy and Analytics

The recorded Boot Camp series includes all handout materials and comes in all three formats so you can conveniently share it with all staff whenever and how you choose.

For complete program and faculty details, CLICK HERE >>

Posted under: Distance Learning, Tech Transfer e-News

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