Tech Transfer Central
Industry-Sponsored Research Management

Expert Corporate Relations Strategies for Long-Term Industry-TTO Partnerships

Format: On-Demand Video, DVD, or PDF Transcript
Originally presented: December 13, 2011

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Price: $197
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Never has the old maxim that tech transfer is a “contact sport” been truer.  What appears to be changing, however, is how many different players TTOs must contact in an increasingly complex network of stakeholders and partners.    

It’s no longer enough to simply seek out potential corporate licensees — an increasing web of connections among universities, industry, economic development groups, local and state officials, and investors has come to characterize a wide swath of research commercialization activity. If your TTO is like most these days, you are working hard to adapt and thrive in a more partnership-driven, interdependent world.

Seeking out and establishing sustainable partnerships involving multiple parties — and which ultimately get your innovations to the commercial market — requires diligence, dedication, trust, and a healthy dose of hard work. That’s why our Distance Learning Division has scheduled a targeted webinar program that will provide you with a wealth of how-to advice on approaching developing solid partnership strategies that cement long-term industry relationships. Join us for:

Expert Corporate Relations Strategies for
Long-Term Industry-TTO Partnerships

Here’s a unique opportunity to hear from the highly successful industry liaison executives for The Ohio State University and Johns Hopkins University. Sharell Mikesell, PhD, and Montserrat Capedevila will pack this hour-long program with practical take-aways that you can use to start building relationships and partnerships that will ultimately provide a long-term flow of deals and funding. They’ll discuss:

  • How to establish:
    • Strategic partnerships
    • Research and Development partnerships
    • Funding partnerships
  • What industry is looking for when engaging with:
    • Students
    • Faculty
    • Tech Transfer Offices
  • How to target technology markets for opportunities:
    • Who are your competitors
    • What’s your value proposition?
    • How to get your foot in the door
  • Low and no cost networking resources that work
  • Metrics to gauge success

Meet Your Presenters:

Dr. Sharell Mikesell is the Associate Vice President for the Industry Liaison Office in the Office for Research for the Ohio State University. Prior to his current position, he served as the inaugural Executive Director of the Ohio Polymer Strategy Council. He is a successful senior executive with 30 years of corporate leadership experience in global research & development and business operations. His background includes development of a breadth of polymer and material technologies in diverse positions with major companies, including GE and Owens-Corning, and with high-growth product and applications innovator Advanced Elastomer Systems, L.P. , an Exxon-Mobil subsidiary. Dr. Mikesell also serves as Co-Director of the Center for Multifunctional Polymer Nanomaterials & Devices (CMPND), Ohio’s first state funded multi-university center in nanotechnology, from 2005-2011.

Montserrat Capedevila is director of sales, marketing and international relations at Johns Hopkins Technology Transfer (JHTT), where she and her team created the first tech transfer app, internationalized JHTT, hosted numerous companies and partnering events, and created an environment that builds successful academia -industry partnerships. While at the state of Maryland,  Ms. Capdevila also helped design the Maryland Community of Innovation in the Life Sciences, a virtual online community of translational researchers among Maryland‘s federal, academic and private life sciences sectors. Internationally, she lead the international department of a midsize European biotech company and was involved in the Union Fenosa- Sultanate of Oman 20 yr LNG joint venture- a project that stimulated the creation of  a sustainable commercial relationship between both countries.

This webinar is sponsored by the Merrill Corporation

Merrill Corporation has a cultural, organization-wide discipline in the management and processing of confidential content, and is the leading provider of virtual data room (VDR) solutions. Merrill DataSite is a secure VDR solution that optimizes the due diligence process by providing a highly efficient and secure method for sharing key business information between multiple parties. Learn more by visiting www.datasite.com/lifesciences.

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CLP Credits are also available.


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