University-Industry Engagement Week

Trade Secret Protection, Management and Licensing: What TTOs Need To Know

By David Schwartz
Published: January 23rd, 2023

Trade secrets are a unique form of IP whose value, unlike patents, trademarks, and copyrights, relies upon preventing competitors and others from discovering those secrets. Properly identifying what constitutes a trade secret, understanding its commercial value, and legally protecting it can be considered an important element of your overall IP strategy — or you risk losing that IP altogether. 

Many TTOs have an incomplete understanding of the trade secret aspects of their IP portfolios and may fail to capture the value it can represent either alone or when paired with patent licenses. Of course, the academic right to publish must be factored in as well. That’s why we’ve partnered with Richard Cahoon, PhD, and attorney Peter Toren for this important 90 minute webinar: Trade Secret Protection, Management and Licensing: What TTOs Need To Know, scheduled for February 15th.

In this expert-led session, you’ll learn what’s needed to facilitate the creation, management, and commercialization of trade secrets. You’ll get practical advice on ongoing management and licensing issues related to trade secrets, and a key topic will focus on how patents and trade secrets can be integrated to protect a new technology and increase its licensing value.

For complete details or to register, click here.

Posted under: University-Industry Engagement Week, Webinars