Tech Transfer eNews Blog
University-Industry Engagement Advisor

University Technology Marketing Boot Camp – on-demand distance learning


By Jesse Schwartz
Published: March 17th, 2021

The University Technology Marketing Bootcamp, featuring a panel of expert technology marketers, is available as an on-demand video that can be shared throughout your office whenever the need arises. In the four one-hour sessions that make up the Boot Camp series, our panelists lead you through the marketing process from disclosure assessment and how to pack a punch with your creative writing to budgeting, maximizing return on your marketing investment, and analyzing your results. The four sessions are:

  • Session One: Understanding Your Technology, Inventor and Market
  • Session Two: Marketing Writing Best Practices
  • Session Three: Marketing by Channel
  • Session Four: Content Strategy and Analytics

The recorded Boot Camp series includes a print transcript and all handout materials along with the on-demand video so you can conveniently share it with all staff whenever and how you choose.

For complete program and faculty details, click here.

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The University of Delaware’s Spin In® Program: Stimulate Economic and Workforce Development Via Experiential Student Entrepreneurship Programs


By Jesse Schwartz
Published: March 10th, 2021

Entrepreneurship education is fast-becoming a must-have for universities as student interest in alternatives to traditional employment has skyrocketed in recent years. But classroom activity is just not enough to prepare young innovators for the trials and tribulations of building or working in a start-up. At the same time, existing university start-ups are eager for energetic students to help them grow, and local entrepreneurship ecosystems are in dire need of new talent to drive them forward. Yet many university student entrepreneurship programs cater to graduate students, leaving the “earliest-stage” entrepreneurs chomping at the bit.

The University of Delaware’s Spin In® Program is different. It connects university undergraduate students with community entrepreneurs and early-stage start-ups to give them an inside look at business innovation in action and a chance to apply what they’re learning in real-life situations. It’s been a boon to the local business community as well as the entrepreneurial ecosystem of the university. It’s a vibrant model that any university can learn important lessons from — and adapt to their own community.

That’s why Tech Transfer Central has partnered with the University of Delaware to bring you this detailed case study webinar: The University of Delaware’s Spin In® Program: Stimulate Economic and Workforce Development Via Experiential Student Entrepreneurship Programs, scheduled for March 30th.

For complete program and faculty details or to register, click here.

Also coming soon:

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When License Negotiations Sour: Tips for Mending Fences and Saving the Deal


By Jesse Schwartz
Published: March 3rd, 2021

Sometimes, license negotiations can veer in an unintended direction. There are several common scenarios that can result in a deadlock, or even bring bad blood to the table. Disagreements on valuations, whether to license to an inventor start-up or an existing company, rights to improvements, royalty rates, milestones, and choices regarding start-up leadership are all areas that can quickly derail a deal – and sour relationships with faculty or corporate licensees. 

When discussions break down, how can you course correct and get the parties back to the table and talking productively — and how can you repair fractured relationships, or prevent them from cracking in the first place? Tech Transfer Central has partnered with an expert team from the University of Texas at Austin to bring you this detailed webinar: When License Negotiations Sour: Tips for Mending Fences and Saving the Deal.

Join us on March 10th when we will discuss common scenarios that can bring negotiations to a screeching halt, proven tactics used to ‘mend fences’ to get the conversations moving again, and, most importantly, ways to prevent misunderstandings from the very start of negotiations.

For complete program and faculty details and to register, click here.

Also coming soon:

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Data as Intellectual Property: Policy, Protection, and Licensing for Universities


By Jesse Schwartz
Published: March 3rd, 2021

When it comes to data and its monetization, things are different – and more complex – than with the intellectual property TTOs, licensing professionals, and IP attorneys typically deal with. Laws and regulations relating to consent and privacy must be navigated, along with issues related to the rights of the licensee and how royalties are distributed. And while virtually all institutions have patent policies in place covering ownership and handling of patentable inventions, data policies are still very mixed and sometimes completely absent. As more and more institutions monetize their data, the importance of a well-considered institutional data policy has become critical.

That’s why we’ve produced the distance learning collection Data as Intellectual Property: Policy, Protection, and Licensing for Universities, featuring two outstanding programs that combined will give you a clear roadmap for how to nail down data policies, address the tricky issues related to privacy, effectively protect your data-driven innovations, and license your valuable data to third parties while steering clear of legal potholes. The collection includes our

digital package (on-demand video and transcript), along with all program materials prepared by our expert panelists. You can share it throughout your organization!

For complete details, click here.

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Building A Pitch Deck: How the University of South Carolina’s TCO Assists Innovators in Building a “Fundable” Business Story


By Jesse Schwartz
Published: February 24th, 2021

While your faculty and student inventors are confident when it comes to their invention’s usefulness or capabilities, their pitching skills are often lacking. It can be cringeworthy as a researcher excitedly tells an exasperated investor a long-winded, technology-driven story that does little to address the market need, competition, scalability, time-to-market, and other critical factors for VCs.

In short, your inventors need your guidance to break down the invention and pitch it in a consumable way that doesn’t dwell on scientific minutia, and hits the critical factors investors care most about. Clarity and market focus are key, and that’s where the TTO is invaluable.

The University of South Carolina’s Technology Commercialization Office has guided hundreds of inventors in the start-up creation process, and as part of that process they provide seasoned mentoring on pitch deck creation and presentation. Tech Transfer Central’s Distance Learning Division has tapped the leadership team at UofSC’s TCO to bring you this practical, skill-building webinar: Building A Pitch Deck: How the University of South Carolina’s TCO Assists Innovators in Building a “Fundable” Business Story, scheduled for next Wednesday, March 3rd.

For complete program and faculty details or to register, click here.

Also coming soon:

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Considerations for Negotiating and Drafting Enforcement Terms in IP License Agreements


By Jesse Schwartz
Published: February 10th, 2021

A recent Federal Circuit ruling in Gensetix v. Board of Regents of the University of Texas System is yielding important lessons about the proper way to construct license agreements — particularly with regard to rights to enforcement among licensees — as well as the role of sovereign immunity when a litigant seeks to force a state university to join an infringement suit.

The decision has critical implications for how you draft enforcement clauses and how you can protect your IP while steering clear of unwanted litigation.

Tech Transfer Central has teamed up with legal experts from Intellectual Property law firm Oblon, McClelland, Maier & Neustadt to guide TTOs and legal counsel in drafting agreement terms to maximize their ability to achieve desired goals — and avoid involuntary joinder — when granting rights in university inventions to third parties. The case also has critical implications for those bringing infringement suits without participation from “necessary parties.” Join us on February 17th for Considerations for Negotiating and Drafting Enforcement Terms in IP License Agreements.

For complete program and faculty details or to register, click here.

Also coming soon:

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IP Law Essentials for Principal Investigators, Faculty and Student Inventors


By Jesse Schwartz
Published: February 10th, 2021

It’s no secret that faculty researchers and student innovators don’t typically have a clear understanding of intellectual property law — but the consequences of simple errors that arise from lack of basic know-how can be devastating to future patent protection and commercialization plans.

That’s why Tech Transfer Central’s Distance Learning Division created IP Law Essentials for Principal Investigators, Faculty and Student Inventors, a 2-session primer on IP and patent law specifically designed for PIs and faculty or student inventors.

The two programs — IP Law 101 and IP Law 201 — cover the patent law basics and then delve into more advance concepts involved in protecting IP created in university labs. The programs and handout materials can be shared freely with faculty and students throughout your organization.

For complete details and to order, click here.

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Considerations for Negotiating and Drafting Enforcement Terms in IP License Agreements


By Jesse Schwartz
Published: February 3rd, 2021

Universities and their tech transfer offices must be prudent when negotiating terms for agreements granting rights to third parties in university-developed inventions. Among many considerations a TTO must address during negotiations are the scope of rights granted to the third party (e.g., scope of geographic and field of use grants) and the university’s desire to be involved in, or to avoid, future U.S. litigation. These concepts are interrelated and should be considered together.

Case in point: A recent Federal Circuit ruling in Gensetix v. Board of Regents of the University of Texas System is yielding important lessons about the proper way to construct license agreements — particularly with regard to rights to enforcement among licensees — as well as the role of sovereign immunity when a litigant seeks to force a state university to join an infringement suit.

Tech Transfer Central has teamed up with legal experts from Intellectual Property law firm Oblon, McClelland, Maier & Neustadt to guide TTOs and legal counsel in drafting agreement terms to maximize their ability to achieve desired goals — and avoid involuntary joinder — when granting rights in university inventions to third parties. The case also has critical implications for those bringing infringement suits without participation from “necessary parties.” Join us on February 17th for Considerations for Negotiating and Drafting Enforcement Terms in IP License Agreements.

For complete program and faculty details or to register, click here.

Also coming soon:

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Fortifying Inventorship Policies to Avoid Disputes and Ensure Maximum IP Protection


By Jesse Schwartz
Published: January 27th, 2021

In the university setting, determining IP inventorship is complex. Steps must be taken to evaluate whether the contribution of each individual in the lab — including students and post-docs — meets the inventive activity requirements according to the Patent Act. Add in researchers from more than one institution or a corporate partner, and things can get very sticky.

Given the stakes, it’s critical that your university fortify its inventorship policies to guide PIs in determining the level of inventorship each individual who contributed to the IP deserves. 

Without clearly defined policy and practices, egos can get bruised, relationships can get damaged, and dollars due to the university and its researchers can be lost. What’s more, incorrectly determining inventorship can lead to patenting delays and costly litigation.

Tech Transfer Central’s Distance Learning Division has teamed up with Paul E. Rauch, PhD, Founding and Managing Partner of Evan Law Group, for this practical webinar that will review how inventorship is determined, what information needs to be collected for proper determination, and how well-defined policy can support those imperatives and avert future disputes.  You will also learn about common inventorship problems and tips to avoid or solve them.

For complete details or to register, click here.

Also coming soon:

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Reinforcing University IP Policies to Protect Data Ownership & Monetization


By Jesse Schwartz
Published: January 20th, 2021

In recent years, data output among research institutions has expanded exponentially. And while virtually all institutions have patent policies in place covering ownership and handling of patentable inventions, data policies are still very mixed and sometimes completely absent. As more and more institutions monetize their data, the importance of a well-considered institutional data policy has become critical.

That’s why Tech Transfer Central’s Distance Learning Division has teamed up with two attorneys from Amster, Rothstein and Ebenstein, LLP, along with data licensing experts from both MIT and Duke University, to bring you this critical presentation: Reinforcing University IP Policies to Protect Data Ownership & Monetization, scheduled for January 26th.

Register today to learn how to examine your existing IP policies for all types of data coverage, identify gaps that need reinforcing, and gain a solid understanding of the controlling federal regulations as well as potential liabilities. Our world-class panel will also cover licensing and royalty distribution issues, along with risks and best practices related to data storage, retention, and access. For complete details and to register, click here.

Also coming soon:

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Considerations for Negotiating and Drafting Enforcement Terms in IP License Agreements


By Jesse Schwartz
Published: January 13th, 2021

Universities and their tech transfer offices must be prudent when negotiating terms for agreements granting rights to third parties in university-developed inventions. Among many considerations a TTO must address during negotiations are the scope of rights granted to the third party (e.g., scope of geographic and field of use grants) and the university’s desire to be involved in, or to avoid, future U.S. litigation. These concepts are interrelated and should be considered together.

Case in point: A recent Federal Circuit ruling in Gensetix v. Board of Regents of the University of Texas System is yielding important lessons about the proper way to construct license agreements — particularly with regard to rights to enforcement among licencees — as well as the role of sovereign immunity when a litigant seeks to force a state university to join an infringement suit.

Tech Transfer Central has teamed up with legal experts from Intellectual Property law firm Oblon, McClelland, Maier & Neustadt to guide TTOs and legal counsel in drafting agreement terms to maximize their ability to achieve desired goals — and avoid involuntary joinder — when granting rights in university inventions to third parties. The case also has critical implications for those bringing infringement suits without participation from “necessary parties.” Join us on February 17th for Considerations for Negotiating and Drafting Enforcement Terms in IP License Agreements.

For complete program and faculty details or to register, click here.

Also coming soon:

→ No CommentsPosted under: Distance Learning, Tech Transfer e-News

Reinforcing University IP Policies to Protect Data Ownership & Monetization


By Jesse Schwartz
Published: January 6th, 2021

In recent years, data output among research institutions has expanded exponentially. And while virtually all institutions have patent policies in place covering ownership and handling of patentable inventions, data policies are still very mixed and sometimes completely absent. As more and more institutions monetize their data, the importance of a well-considered institutional data policy has become critical.

That’s why Tech Transfer Central’s Distance Learning Division has teamed up with two attorneys from Amster, Rothstein and Ebenstein, LLP, along with data licensing experts from both MIT and Duke University, to bring you this critical presentation: Reinforcing University IP Policies to Protect Data Ownership & Monetization, scheduled for January 26th.

Register today to learn how to examine your existing IP policies for all types of data coverage, identify gaps that need reinforcing, and gain a solid understanding of the controlling federal regulations as well as potential liabilities. Our world-class panel will also cover licensing and royalty distribution issues, along with risks and best practices related to data storage, retention, and access. For complete details and to register, click here.

Also coming soon:

→ No CommentsPosted under: Distance Learning, Tech Transfer e-News