Tech Transfer Central
University-Industry Engagement Advisor

Impact Convergence: A New Model for Building Scalable Relationships between Industry and Universities

Format: Live Webinar, On-Demand Video, DVD, or PDF Transcript
Wednesday, February 27, 2019 ~ 1:00-2:00 pm (Eastern Time)

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Price: $197
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Building solid, scalable relationships with industry takes a lot of finesse, patience, and dedication to the big picture. While one-off research deals are always welcomed, the real prize for both universities and corporations are long-term strategic partnerships that address the entire spectrum of university-industry collaboration, from research and philanthropy to start-ups, talent development, recruitment, and economic development among others. But to win those partnerships, your long game must have a clear, concise plan to succeed.

The Office of Industry Engagement & Commercial Venturing at Brown University has built a successful model for industry engagement using a scale-up concept called Impact Convergence (ICON). There are several layers of the ICON experience, beginning with ICON Exploration, moving to the ICON Challenge Hub, and ultimately to ICON Impact. Hyundai Motor Company is the first company to enter a new relationship with the university under the ICON model.

Technology Transfer Tactics, in partnership with University-Industry Engagement Advisor, is sponsoring this innovative webinar that will take an inside look at Brown’s new scale-up model and address common issues that face these complex relationships, as well as best practices for impact-driven alignment between industry and universities:

Impact Convergence: A New Model for Building Scalable Relationships between Industry and Universities

Attendees will leave this program with an action plan for building a roadmap for scalable relationship-building with key industry partners. Join Tracey Dodenhoff, head of strategic industry engagement at Brown University and Principal of Onovo, Inc., when she discusses:

  • Why Industry/University relationships have struggled
  • A New Model: Impact-Driven Alignment
  • Identifying potential partners and exploring shared interests
  • Creating internal teams
  • Zeroing in on prospects with most potential and creating action-oriented items
  • Custom-fitting projects (and teams) that align with industry and university interests
  • Scaling up to long-term projects and strategic partnerships
  • Case studies, tools and techniques
  • Brown University’s ICON program: How the early stages of the ICON model lay the groundwork for a long-term relationship
  • How ICON’s scale-up stages work

PLUS: Get answers to your questions during the live, interactive Q&A portion of the program.

Meet Your Program Leader:

Tracey A DodenhoffTracey A. Dodenhoff
Principal
Onovo Inc.

Tracey is a Principal of Onovo Inc., a growth acceleration firm focused on smart scaling strategies. An entrepreneurial leader driven by rapid value creation, Tracey’s background encompasses technology entrepreneurship, innovation leadership and venture investing. She was the Founding Director of the Center for Research Innovation (CRI) at Northeastern University, where she established a University-wide initiative leading the translation of innovations into viable ventures. Under Tracey’s leadership, the university realized a 12X increase in revenue from its intellectual property portfolio and technology start-ups. She also established RISE (the Research, Innovation & Scholarship Expo) to showcase university innovations and ventures to industry. Through a mashup of a technology platform and event strategy, RISE is now the largest event of its kind in the country, hosting more than 2,000 attendees. 

Most recently through Onovo, Tracey develop the ICON industry engagement program for Brown University, creating powerful engagement models such as the Hyundai Visionary Challenge, whose success resulted in a 3-year Sponsored Research Agreement between Hyundai and Brown.

overseas listeners
Register Today!
Participation in the live webinar is just $197 per site and allows access to one computer for an unlimited number of people to watch. Gather your entire staff and watch for maximum benefit!

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We stand 100% behind the quality and value of our products. If you are dissatisfied, simply let us know and we will send you an immediate refund for your entire order -- no questions asked.

CLP and CLE Credits Available
Many state bars require written certification of attendance from the program sponsor. When you receive the access instructions for a live webinar, you will be directed to a webpage to download program materials. Included in these materials is an attendance form which should be completed and returned to us immediately following the presentation.

Please review your State Bar’s policy on distance learning credits prior to submitting the non-refundable application fee. We submit CLE applications (excluding NY, NJ, IL, LA & PA) for an additional $50 (unless otherwise specified upon checkout). Approval times vary per state and cover all attorneys in attendance. Application is not a guarantee of approval and attendance forms must be submitted following the program.

CLP Credits are also available.


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