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Turning Flyover Country into Ground Zero for Valuable University-Industry Partnerships: Case Study of the Kansas State University Institute for Commercialization

Format: On-Demand Video, DVD, or PDF Transcript
Originally presented: December 05, 2018

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Price: $197
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Both corporations and universities universally seem to agree that they need each other now more than ever – industry needs research and talent, universities need research funding and jobs for graduates, and both need strong economies and vibrant innovation ecosystems. But these needs are not so easy to fulfill when a university is well outside a busy metropolitan area like LA, New York, Boston or Chicago and lacks a large corporate base.

But the inherent challenges of being in flyover country haven’t stopped Kansas State University, which has achieved robust relationships with industry that are fostering knowledge-based economic development, research and philanthropic funding, and co-location partnerships to rival their metropolitan peers.

KSU’s Institute for Commercialization (KSU-IC) has achieved incredible success despite its rural location using a unique strategic partner pathway. To date, this pathway has enabled the recruitment of 18 technology-based companies to the Manhattan, Kansas region, creating over 480 new high-wage jobs and a projected economic impact of over $70 million. Additionally, KSU-IC has consulted with emerging companies to provide strategy and business plan development, and has facilitated over $750,000 in corporate sponsored research and $55.8 million in investment capital raised.

Industry-Sponsored Research Management is pleased to partner with Rebecca Robinson, the Director of Economic Development at the Kansas State University Institute for Commercialization, for this eye-opening program:

Turning Flyover Country into Ground Zero for Valuable University-Industry Partnerships: Case Study of the Kansas State University Institute for Commercialization

KSU-IC’s strategic partnership pathway model consists of five stages: align, enable, advance, engage, and enrich. A unique operational aspect of this strategy is the Knowledge Based Economic Development (KBED) partnership, which brings together civic, academic and private sector entities to support new and growing companies in the region.

During this session, participants will learn how to use this model to create long-term, economic-based partnerships with companies designed to:

  • Increase the transition velocity of transformational knowledge and technology-based products into the global marketplace
  • Create tangible economic value and advance the economic growth interests of the state
  • Enhance appropriate university economic return in the form of sponsored research, intellectual property royalties, professional training programming, and equity or equity-like positions
  • Advance local economic growth through company attraction near the university’s campuses
  • Leverage existing university relationships into more multi-faceted, economic-based partnerships

Attendees will also learn how to create a local university/community economic development partnership that enhances university corporate engagement, and how results in economic growth in rural America and beyond!

Meet Your Program Leader:

Rebecca RobinsonRebecca Robinson
Director of Economic Development
Kansas State University Institute for Commercialization

Rebecca leads the KSU’s partnership with Knowledge-Based Economic Development, LLC in Manhattan, KS.  Ms. Robinson focuses on recruiting or expanding businesses to the region that have a research-based relationship with Kansas State. In partnership with the community and university, she has participated in the recruitment of 18 technology-based companies to the region, creating over 480 new high-wage jobs and a projected economic impact of over $70 million. In addition, Ms. Robinson has stimulated university multidisciplinary research and industry collaboration through coordination of over 25 strategic faculty events, attended by over 950 faculty, staff, university administrators, and industry representatives. She consults with emerging companies to provide strategy and business plan development and has facilitated over $750,000 in corporate sponsored research and $55.8 million in investment capital raised. Ms. Robinson has garnered international recognition for her economic development efforts at Kansas State University, including invited presentations at national conferences and multiple awards of excellence for the KBED partnership.

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