Tech Transfer Central

University TTOs: How to Maintain a High-Quality Patent Portfolio Under Severe Budget Constraints

Format: On-Demand Video/Transcript, or DVD
Originally presented: September 15, 2020

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Price: $197
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COVID-19 has affected every facet of the tech transfer process. Temporary closure of many research labs, an influx of COVID-related innovations, remote work for staff, and painful budget cuts have left many TTOs struggling to keep up. 

But by implementing key changes and employing new techniques, your TTO can stay within the confines of your new budget and still secure IP for its most valuable innovations. It won’t be easy. These techniques involve some organizational change involving people, data, processes, and tools — and a little behavior change too. But it can be done.

Tech Transfer Central’s Distance Learning Division has teamed up with Peter Gordon, a founding member of Patent GC, to present this highly practical webinar that will explore techniques for pursuing quality patents while preserving scarce dollars and resources.

Join us for:

University TTOs: How to Maintain a High-Quality Patent Portfolio Under Severe Budget Constraints

During this strategy-packed webinar, Mr. Gordon will outline best practices for managing your portfolio and incorporating needed change to ensure your best IP assets get the attention they deserve, regardless of budget constraints. You’ll come away from this session with immediately useable strategies for success.

Techniques to be addressed include:

  1. Controlling the pipeline: new provisional, nonprovisional, PCT, national stage filings.
  2. Assessing patents: are they assets or liabilities?
  3. Establish decision-making guidelines based on prioritizing the portfolio.
  4. Guidelines for outside counsel and tightening legal expenses, renegotiating with or replacing providers.

Organizational change issues to be discussed include:

  1. Starting with the team: Cost management needs to be someone’s job.
  2. Data: “You can’t manage what you can’t measure”.
  3. Evaluating Processes: decision-making methodologies and operational processes.
  4. Tools: analysis and reporting.
  5. Behavior change: Doing things differently, doing different things, and communicating expectations. It is okay to “miss the big fish” if the data doesn’t support chasing it in the first place.

Meet Your Presenter:

Peter Gordon

Peter Gordon is a founding member of Patent GC which he co-founded with Bill Stone and Jon Levitt in 2009.

Peter’s clients include universities, large corporations, small and medium-size enterprises, and startups. Peter helps clients, especially university technology transfer offices, establish and document their own internal processes for managing their intellectual property, evaluating inventions, managing costs, and managing outside counsel. He has developed methodologies used by the firm for evaluating inventions and portfolios, as well as for developing IP strategies.

In his 30-year career, Peter was previously a shareholder at Wolf, Greenfield & Sacks, P.C., director of intellectual property at Avid Technology, Inc., and of counsel in the Boston office of Fish & Richardson.

Peter is a graduate of the Massachusetts Institute of Technology (in computer science and engineering) and Suffolk University Law School.

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